As part of the Disney Parks & Experiences product design team, I art directed and designed a product for a Tiana-themed consumable novelty item inspired by Tiana’s Bayou Adventure. The objective was to translate the attraction’s story into a retail experience that would resonate with guests.
Working closely with cross-functional teams—including product development, merchandising, licensing, and production partners—I guided the product design from concept through production.
The final product enhanced the guest experience by transforming a simple consumable into a memorable keepsake, reinforcing the emotional connection between the attraction and the film.