Led the creative vision and art direction for the Osceola Magic’s official Media Day, shaping the look and feel of player intro videos and campaign assets for the NBA G-League season. Collaborated with videographers, photographers, and motion designers to define visual concepts, set design, lighting, and storytelling direction. Oversaw execution to ensure a cohesive brand experience across in-arena content, broadcast, and digital platforms. Delivered high-impact creative that elevated the team’s player presentation and fan engagement while maintaining consistency with NBA brand standards.